So, it’s of little use having a site full of bells and whistles if no one can see it in the search results of the major search engines. Well, let’s face it, that means Google. It’s easy to fall into the trap of style over substance with web development. Get the basics right and you are half way there. We only use white hat SEO techniques here at Plonic Media and we have been doing it for a while. SEO (or Search Engine Optimisation) refers to the set of practices designed to improve a website’s rankings and visibility for specific keywords so the website performs better in search engine result pages and users are more likely to click through to said website. We aren’t your average run of the mill SEO Agency and we definitely aren’t corporate. Businesses exist to make money. We are here for exactly that reason, to make you more money. We aren’t motivated by awards or glossy generic industry adoration. We thrive in the Search industry because of the positive feedback from our clients. Clients that have successfully had their website optimised for search in order to appear in the SERPS (Search Engine Ranking Pages), ahead of their competition.
Someone once said that If you can’t measure it, you can’t manage it.
Analytics is key to SEO.
SEO requires a plan.